PASSION IS A CHOICE
The latest development from SC Asset, 28 Chidlom, is a rare opportunity for affluent urbanites to grab a piece of real estate in the heart of Bangkok.
BANGKOK'S PROPERTY MARKET is on the rise, and doesn't show signs of slowing down anytime soon. The central business district, the city's beating heart, is a whirlwind of activity during the day and a social hub when the sun goes down. As with any city its size, downtown is the place to be - day and night.
It's where everyone wants to live - but cannot always afford to.Luxury developments in the city's core are rare these days. Most of the highly sought after plots of land that house Bangkok's vibrant urban culture were laid claim to long ago - but not all.
Every once in a while an opportunity comes along to snag a small piece of the city's coveted prime real estate, which is what makes 28 Chidlom so exciting. Truly rare in its location, this new condominium development provides an extraordinary opportunity to live in the heart of Bangkok's residential area, with access to all the conveniences that provides.
The two-building complex sits on a large 0.5-hectare plot of land just a three-minute walk from Central Chidlom and Chidlom BTS station. Walk a few minutes more and you reach Gaysorn, CentralWorld and the rest of the city's premium shopping options. Just a stone's throw away are top educational institutions like Chulalongkorn University and Mater Dei School, sights like the Erawan Shrine and prestigious office buildings such as All Seasons Palace.
The property itself houses 427 freehold condominiums split across two towers, named The Tower (47-storeys and 243 units) and The Villa (20 storeys and 184 units). Both buildings exhibit world-class designs advised by renowned international architectural firm Kohn Pedersen Fox (KPF) Associates - known for its practical, modern and beautiful structures. Designers built The Tower part of the complex using what they call "The Jewel-Box Facade" concept.
"Jewel" refers to the sides of each condo with large floor-to-ceiling windows, spanning its 3.1-metre-high ceilings, while "box" is a nod to the switching arrangement of each room. All of these factors combine to make a fantastic contemporary living space representative of the modern tastes of the affluent and elite.
As with any luxury condominium worth its weight, 28 Chidlom boasts excellent facilities and spacious greeneries. Roughly two thirds of the property's substantial 4,900-square-metre land area utilises its urban oasis concept, which is designed to seamlessly connect the outside world with the interior facilities - creating a blurred boundary between landscape and living space. Additional amenities include a heated spa pool, steam and sauna, a 20-metre-long lap pool, a kids' pool and a two-storey premium fitness facility.
The property ticks all the boxes: it's rare, exclusive and designed with the best in mind. For those who aspire to live their lives on their own terms, chasing their passions and dreams, 28 Chidlom is a choice, not an option.
Interested parties are encouraged to visit the pre-sale event on February 25-26. Those who register are entitled to special privileges.
Credit: Prestige magazine (February issue)